When you upload a video to YouTube or TikTok, you don’t own it. The platform does. Joystream, a blockchain-based platform built to give creators full control over their video content. Also known as Web3 video, it lets you host, fund, and monetize videos without relying on big tech. Unlike traditional platforms that take 45% of ad revenue or delete your content over a policy violation, Joystream puts the power back in your hands—using crypto tokens, community voting, and open-source tools.
Joystream isn’t just another blockchain. It’s a full ecosystem for video. Creators earn JOY tokens for uploading, moderating, and contributing to the network. Viewers can tip directly, join fan clubs, or even vote on which videos get promoted. It’s like YouTube, but run by the people who use it—not shareholders. Related entities like decentralized video, a model where video storage and distribution happen across a peer-to-peer network, not corporate servers, and video NFTs, unique digital assets tied to video content that prove ownership and authenticity are core to how Joystream works. You can’t just watch a video—you can own a piece of it.
What makes Joystream different is how it handles funding. Projects don’t need venture capital. They raise money directly from their audience using tokenized subscriptions or NFT memberships. A filmmaker can launch a documentary, sell access to early episodes as NFTs, and let viewers vote on the next scene—all on-chain. This isn’t theory. It’s already happening with indie creators building entire shows on the network. Meanwhile, tools like blockchain content, digital media stored and managed on a public ledger to ensure transparency and permanence make sure videos can’t be censored or erased, even if the original uploader disappears.
You’ll find posts here about real projects built on Joystream, how creators earn without ads, and why this model beats centralized platforms for long-term sustainability. There’s no fluff—just clear breakdowns of what works, what doesn’t, and how you can get involved whether you’re a creator, viewer, or investor. The future of video isn’t owned by Silicon Valley. It’s being built right now—and Joystream is one of the few places where you can actually be part of it.
Joystream (JOY) is a decentralized video platform powered by its own blockchain and native token. It lets creators own their content and earnings without middlemen. Despite low adoption and a tiny token price, it offers unique governance and monetization tools for those tired of YouTube's rules.
